Gamification
Overview
Gamification
Gamification is adding game mechanics into nongame environments, like a website, online community, learning management system or business’ intranet to increase participation. The goal of gamification is to engage with consumers, employees and partners to inspire collaborate, share and interact.
Take an honest look at your content and platforms to make sure they are ideal for gamification. Gamification cannot make an inferior user experience successful, but works best when turning an exciting, attractive experience into a richer, more participatory one.
Gamification is a long-term strategy, not a launch and leave it alone one. It’s critical to plan the ideal timeframe so users can build their experience over time.
Gamification must be approached strategically and not rushed. Determine how soon you need to gamify your site or application and what level of effort will be required to do so.
It’s important to have a clear sense of what your business goals are and how you go about determining them.